Why are many B2B salespeople unable to sell?
- They have the impression that to be great at selling, they need to be able to speak well. They talk too much and provide irrelevant information when trying to impress and convince their customers to buy their products or services. As a result, they end up not securing the order.
- They are unable to handle objections. They are fearful of criticism. They get nervous and lose their composure when they get bombarded with too many objections from the customer. They have a misconception that all objections are negative and that the customer is not going to buy.
- They are eloquent and confident in delivering sales presentations. But they focus only on presenting the features of their products or services. They fail to talk about the benefits that the customer will receive when buying their products or services. The result is, the customer buys from their competitor.
By completing the ‘Sell Like a Doctor’ sales training, you will definitively improve your selling skills, get better results, close more orders and earn the big money.